Designed for those who prefer the definition and stability of straight lines, without waves and frizz. The perfect smooth line ensures an impeccable and long-lasting smooth style, ultra-flat or shaped according to different needs. Perfectly straight and shiny hair for styling with a hairdryer or straightener.
The incredible sensation of caressing the softness, of letting the silky hair flow between your fingers and watching it fall gently and then return neatly to its place. Straight hair is a gift for some, a mirage for others, a difficult achievement for those who are forced to make do with hair dryers and straighteners. Products for straight hair help the fibers to remain straight and keep irregularities, frizz and waves at bay: they can be used to create shapes, to give a natural shine to the hair and to have ultra-smooth and compact hair. In addition to having a very effective cosmetic and aesthetic result, products for straight hair also perform a restructuring and healing function on the hair, improving the quality of frizzy and rough hair, regulating and reviving the volume and rehydrating the fibers.
The natural shape and thickness of hair do not depend on random factors, but have genetic and physiological reasons. More precisely, straight hair emerges from the follicle vertically, without deviations or obstructions, and has a perfectly round horizontal section. Obviously, not all hair types can boast these characteristics and, even if the shaft appears straight and smooth, the volume and texture can be far from the ideal straight hair. HAIRMED has formulated different straight hair treatments, for every type of hair: for short, long, voluminous, natural, to be built and ultra-flat hair.
