Summer disaster

Disastro estivo

After the summer, it's always the same problem: ultra-dry ends, brittle and untamed hair, zero volume and no shine!

....fresh eggs, olive oil, "balsamic" vinegar: you've done everything you could to regain beauty and softness, but no result!  Why?

During the summer, excessive exposure to solar radiation causes PHOTO-OXIDATION OF MELANINS: natural protection of the hair. Without defenses, the hair is directly exposed to the action of free radicals.

UV rays, salt, wind and chlorine damage the keratin structures that degrade, losing resistance, color and shine. To get back to having strong and shiny hair, "superficial" remedies are not enough.  It is necessary  act in depth , restoring to the fibres the substances they are composed of and which by themselves are not able to regenerate (hair does not have self-repairing capabilities):  collagen and keratin .

The  hair reconstruction treatment , with  keratin R3 , uses the  haircrossing technology  to renew hair structures with immediate and persistent effects, up to three weeks.